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Wednesday, 6 July 2011

Five - Everybody Get Up Re-Edit



Here our the re-edit of Everybody Get Up - Five

Whilst doing this task I learnt that editing a music video is very precise work which can be very stressful. In order to match the music with the singing you need to match up each frame perfectly otherwise the lip syncing is wrong. I discovered that cutting to the beat is effective in certain parts of the song, such as the drum part before the chorus, as it emphasises the band and the song itself.

The re-edit starts with Abs rapping. The editing here is contrasting to the beginning of the video where they are all watching the stage. This change of performance area gets the audience (both in the video and the audience watching) more involved with the band and the song.
The backwards track of the band whilst Abs is rapping shows aggression which is a signifier of rap music. This section focusses more on band identity, as we hardly ever see the dancers.
There is then a short section which doesn't focus on the performing of the song, but rather on the rest of the room itself, which involves the audience and gives a party feel to the video, rather than a performance feel.
The penultimate section has an energetic feel to it, and is the reverse of the backwards track section, as the main focus is on the dancers and less on the band.
Finally, we have the whole room singing the chorus and dancing in a group, which really gets the audience viewing the video involved and makes them feel connected to the band.

From this re-edit I have learnt that for our version of this video we will need to make sure we have covered the entire video a lot so that when it comes to editing we don't find that we have missing shots. To solve this problem we will need to film complete run throughs at every camera set up, so that we ensure we have the correct shots.

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